Ecommerce for fast moving consumer goods requires low friction, high fidelity, and retailer breadth. Basketful has led the industry in retailer depth and breadth as a shoppable solutions provider, and we continue to invest. We are excited to announce the additions of GoPuff, Drizly, and Total Wine as retailers within our experience! Alc Bev ecommerce […]
In a world of evolving privacy and shopper tracking, reduced media attribution, a spider web of omni-channel activities, and blurring lines between marketing and commerce, marketers have their hands full. For fast moving consumer goods brands having an efficient and data-driven presence across the omni-channel is the core foundation. Connecting the dots between these disparate […]